In the vibrant, fast-paced world of online communities, a unique visual language has emerged: emotes. Far more than just glorified emojis, they are a cornerstone of internet culture, particularly in the realms of gaming and live streaming. They are the inside jokes, the shared reactions, and the tribal symbols that bind communities together. From the iconic “PogChamp” on Twitch to the latest viral dance in Fortnite, emotes are how we communicate when words aren’t enough.
But what are emotes, really? How did they become so integral to platforms like Twitch and Discord? And how can you, as a creator or community member, get in on the action?
This ultimate guide will serve as your central hub for understanding the world of emotes. We will explore what they are, cover the most popular platforms, and link out to our detailed guides on how to get them, use them, and even create your own.
What Are Emotes? A Definition
At its simplest, an emote is a small, custom-designed static or animated image that is used in a chat or messaging platform to convey an emotion, reaction, or specific idea. Unlike universal emojis that are the same for everyone (like 🙂 or 👍), emotes are unique to a specific platform, community, or even a single creator’s channel.
The power of emotes lies in their specificity. A generic “laughing” emoji is understood by everyone, but a custom emote of your favorite streamer’s face contorted in laughter creates a shared, specific experience for that community. This exclusivity and personalization are what make emotes such a powerful tool for building an online identity and fostering a sense of belonging.
Twitch Emotes: The Gold Standard of Community Building
When most people think of emotes, they think of Twitch. The live-streaming platform pioneered the use of custom emotes as a primary benefit for channel subscribers.
How Do Twitch Emotes Work?
On Twitch, emotes are a key incentive for viewers to financially support a creator. When a viewer subscribes to a streamer’s channel, they unlock a set of custom emotes that they can then use in any chat across the entire Twitch platform. This acts as a walking advertisement for the streamer’s channel and a badge of honor for the subscriber. As streamers gain more subscribers, they unlock more emote slots, allowing them to build an even larger library for their community. Learning to leverage these is a key part of how to grow your Twitch channel.
Deep Dive: Ready to get started without breaking the bank? Our detailed guide shows you exactly how to get free Twitch emotes for your channel today.
BTTV Emotes: Supercharging Your Twitch Chat
Beyond Twitch’s official emote system, a powerful third-party tool has become a standard for the community: BetterTTV, or BTTV. BTTV is a browser extension that massively expands the pool of available emotes.
What Are BTTV Emotes?
BTTV adds two types of emotes to your Twitch experience:
- Global Emotes: A huge library of now-iconic emotes (like Pepega, monkaS, POGGERS) that become available in every single Twitch chat.
- Channel Emotes: It allows individual streamers to upload additional, free emotes to their channel that can be used by anyone who also has the BTTV extension. This is a fantastic way to add more custom emotes beyond what Twitch’s subscriber slots allow.
Deep Dive: Want to add dozens of new emotes to your channel? Our guide to the best BTTV emotes and how to set them up is the perfect place to start.
Discord Emotes: Customizing Your Server
Discord, the go-to communication platform for gamers and online communities, has its own robust emote system. Every Discord server can upload a library of custom static or animated images that its members can use within that server.
The Power of Discord Emotes</h3>
Discord emotes are fantastic for reinforcing a server’s unique culture. You can add emotes of friends’ faces, inside jokes, or memes that are specific to your community. If you have a Discord Nitro subscription, you unlock a superpower: the ability to use the custom emotes from any server you’re a part of in any other server or direct message. This has made certain Discord emotes go viral across the entire platform. Building a great emote library is a crucial part of setting up a Discord server for your community.
Deep Dive: Ready to build your own library? We’ll show you how in our upcoming guide to the best Discord emotes.
Game Emotes: Expressing Yourself In-Game
The concept of emotes has expanded beyond chat windows and directly into games themselves. In-game emotes are animations or actions that a player’s character can perform to communicate with or taunt other players.
Fortnite Emotes: The Kings of In-Game Expression</h3>
No game has popularized in-game emotes more than Fortnite. The game’s iconic “dances” have become a global cultural phenomenon, crossing over into mainstream sports and pop culture. In Fortnite, emotes are a primary form of cosmetic customization, with players collecting hundreds of different dances, gestures, and taunts. For a deep dive into the technology behind games like Fortnite, learning about the game engines from sources like Epic Games’ Unreal Engine site can be fascinating.

Deep Dive: Want to know which dances are the most coveted? Our guide will break down the rarest and best Fortnite emotes.
TikTok Emotes: The New Frontier
As the world’s leading short-form video platform, TikTok has also entered the emote space. TikTok LIVE allows viewers to use a specific set of custom emotes in a streamer’s chat. While the system is still newer compared to Twitch’s, it’s a rapidly growing part of the TikTok LIVE experience and another way for creators to engage with their audience.
Deep Dive: Learn how to unlock and use the latest viral reactions in our upcoming guide to TikTok emotes.
Conclusion: The Universal Language of Online Communities
Emotes are far more than just pictures; they are a fundamental building block of modern internet communication. They foster community, create a sense of belonging, and provide a rich, visual language that transcends words. Whether you’re spamming “PogChamp” in a Twitch chat, using a custom server emote in Discord, or hitting the “Griddy” in Fortnite, you are participating in a vibrant and ever-evolving part of digital culture. This guide serves as your starting point—use our deep dives to master the emotes of your favorite platforms and communities.